THE AVID OUTDOORSMAN - PLEASURE BOAT OWNERS

The Avid Outdoorsman database allows marketers offering products and services to reach out to today's outdoor adventurers with their targeted message.

This segment represents individuals who own pleasure boats ranging from small personal water crafts to yachts. They are devoted to their leisure pursuits and spend a significant amount of time and discretionary income on their hobby. They are excellent prospects for all types of marine equipment and supplies, related catalogs and publications as well as most other consumer offers.

Boat specific selects include Make, Manufacturer, Length, Type, Fuel, Hull and Propulsion.

Demographic Selects include Age, Ethnicity, Credit Card Holders, Income, Education, Home Ownership, Household Size, Income, Mail Order Buyer, Net Worth, Presence of Children, Occupation. Lifestyle information is available as well.

In addition, the file is NCOA'd against the USPS 48-month moves every 6-12 weeks as well as the 18-month moves on the day your list ships.  All records are 100% DPV coded.  Phones are appended when ordered & DNC scrubbed within a 30-day period ensuring the highest quality data hygiene.