The March Report of Small Business, Jobs Growth an Severe Risk shows an overall erosion in vitality. The Small Business Health Index declined for the fourth consecutive month, as the Severe Risk Index rose slightly. Factors include the profound ongoing weakness oin the energy sector as well as the strong dollar. Through February, 193,000 non-farm jobs were added. In the face of these headwinds, enterprises of all sizes will continue to sharpen their pencils when making purchases of goods and services to fuel their businesses.
Mailing List Ideas: For marketers, the U.S. business community can be targeted by using the U.S. Business Database from D&B, which includes the ability to select for a full range of industries and executive personnel choices. Another way to parse the spectrum of U.S. business, including industry segments that pertain to the trends in business health and risk, is by SIC Code, which can be done through the SIC Code Reference Directory, or with the UCC Database from D&B. To learn more about these databases, please call Becky Santaniello at (914) 948-8300 Ext 129, or email santaniello@mailinglists.com.