Headlines: Data Industry
The well established online learning resource Lynda.com is offering a comprehensive course in Direct Mail Strategy including the informed use of mailing lists. The series, which comprises 8 chapters and 46 videos is presented by Trish Witkowski of foldfactory.com, which has sponsored such useful series for some time. The course is far-ranging, so even the most wizened direct marketer might learn (or recall) a thing or two. Read More